TAIPEI, July 16, 2021 / PRNewswire / – First Life Insurance partnered with TPIsoftware to create the Qwalker mobile health and fitness app, a step counter with gamification and interactivity with rewards that turns movement into fun games. Qwalker not only improves health habits, but also ensures the daily well-being of users and drives a digital transformation of healthcare Taiwan.
An app that rewards every single step
First Life Insurance is one of the leading insurance companies in Taiwan. In response to increasing health awareness, Qwalker is helping users stay healthy and have fun. Using Australian quokkas as a mascot to convey happiness, Qwalker tracks users’ all-day steps, mileage, and calories burned. It connects and syncs with Google Fit and Apple Health, providing health insights for users on the go. Users can also earn the “Q Coins” reward points for completing daily tasks that can be redeemed for various discounts.
Stay physically active at home
In addition, Qwalker enables users to exercise safely. The COVID-19 pandemic has created a trend towards home exercise and many people are doing exercises at home, and Qwalker is also offered for indoor use.
Changes beyond the insurance ecosystem
The establishment of Qwalker is driving a change in the insurance ecosystem with a focus on digital transformation. First Life Insurance and TPIsoftware have tackled various smart health applications such as: B. Custom health news push notifications that further facilitate precise marketing.
In addition, the use of gamification and dynamic experiences not only serves as an incentive, but also as a strategy to increase customer loyalty and loyalty as well as to increase up- and cross-selling.
Building a life towards smart health
“We will continue to develop our connection with the insured and encourage users to stay healthy and safe,“said Robin Lin, CEO of First Life Insurance.
Ben Yao, CEO of TPIsoftware, said, “TPIsoftware is committed to accelerating the digital transformation of businesses. We look forward to bringing users a richer customer experience.”
The story goes on
About TPIsoftware
TPIsoftware is a software provider with a focus on API management, AI chatbots, FinTech and more. TPIsoftware also offers tailor-made solutions at home and abroad.
About the first life insurance
First Life Insurance offers comprehensive insurance plans that range from health insurance to retirement planning.
Contact:
TPI software
Peggy Tsai
+ 886-2-2658-0508 # 1606
peggy.tsai@tpisoftware.com
Subscribe to newsletter | Website | Facebook | LinkedIn
First life insurance
Sandy Chang
+ 886-2-8758-1067
sand_chang@firstlife.com.tw
SOURCE TPI software
