This captured image shows a fitness channel on YouTube. (Yonhap)
SEOUL July 5th (Korea Bizwire) – Government restrictions on outdoor activities and gatherings due to the pandemic are fueling the popularity of training videos on YouTube.
One of the most popular fitness channels on YouTube is Gym Jong Kook, owned by South Korean singer Kim Jong-kook. The channel hit 1 million followers just five days after it opened and now has 1.34 million followers.
A longtime fitness enthusiast, Kim offers exercise guides and tips for every part of the body and has received massive support from fitness fans.
Among similar channels run by female celebrities, Soyougi, a channel run by the singer Soyou, stands out because it is followed by 197,000 people.
The former member of the defunct K-pop girl group Sistar shares diet recipes and tips on beauty and exercise that are widely welcomed by women.
Fitness channels run by non-celebrities are also very popular.
Thank you BUBU, a fitness channel on YouTube run by a married couple in their 30s, has attracted more than 2.87 million followers by sharing tips on diet, exercise, and stretching.
Experts believe that the popularity of fitness channels on YouTube will continue.
“In the pre-coronavirus era, staying indoors was considered a bad thing. These days, staying indoors and even exercising at home is considered the ideal lifestyle for many. Our values and views have certainly changed, ”said cultural critic Kim Heon-shik.
MH Lee (mhlee@koreabizwire.com)
